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Free Twitter Analytics from Followerwonk
A quick post about one of my favorite tools, Followerwonk. If you need to find specific types of accounts or analyze followers and follower behavior, you’ll want to check out Followerwonk. Here’s some...
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The Foxes of SXSW and Grapes of Wrath
Today’s guest blogger – Jeff Cutler From time to time I feature a guest blogger, this is one of those times. South by Southwest (SXSW) comes but once a year in March and social media practitioners and...
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TREND: Small is the new Big
Although I sat out this year’s SxSW interactive (I miss Austin, but I don’t miss the douchey-narcissism that comes with SxSW), recent news out of Austin caught my eye. A Stanford professor, along with...
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Secrets of a speedy sale via Twitter
Guest Blogger – Susan Weiner From time to time I feature a guest blogger, this is one of those times. I sent a tweet asking for new clients. It worked almost like magic. My tweet spurred a tweet from...
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What? My wordpress site was hacked!?!
It was just the worst. I came back from a wonderful Costa Rican trip and our home was fine, but my wordpress site was hacked! Gone! Poof! This post, along with those that follow, will tell you what...
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Longer Podcasts Are More Popular
After listening to my favorite podcast, Hardcore History and hearing the host Dan Carlin guest star on Slate’s Political Gabfest, I started thinking about how popular the Hardcore History podcast is....
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Diagnosing a WordPress site hack
Sadly, my WordPress site was hacked. The first post in this series shared the discovery of the hack. This post is all about diagnosing how the site was hacked with an eye towards cleaning it up. In...
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Cleaning up WordPress after your site has been hacked
This is the third post in a series on WordPress security. The story starts when my site was hacked and continued as I diagnosed the hack. In this post I’ll get into how I identified and then cleaned...
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Keep Your WordPress Site Secure
This is the 4th post in a series about WordPress security. If you’re the type that likes to start at the beginning, you can pick up on the full series here. If you’re the sort that likes to jump in...
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Basic WordPress Security for Marketers with Jim Spencer
Jim Spencer of JBS Partners This is the last post in the series on WordPress security. In previous posts I’ve covered how to diagnose an attack, how to clean up your WordPress site and how to keep...
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MFEA Digital Council
Mutual Fund Education Alliance I’m to announce that I’ve been added to the Mutual Fund Education Alliance Digital Council. (To avoid any confusion, I haven’t left my current employer.) What is the MFEA...
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Blue Hills – April 26, 2015
Turned out to be a surprisingly great ride considering I spent the day yesterday on an all day craft beer pub crawl to support Pan Mass Challenge riders. Buckhill Downhill PR’d this ride. That’s my...
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How Facebook is Slowly Strangling Twitter
This excellent post by Jay Baer rings quite true. I recently discussed this phenomenon with colleagues – no one is on Twitter except the brands. All the “social” has left Twitter and all that remains...
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Social Media Disillusionment
Welcome to the season of Social Media discontent. Social Media is no longer the darling Marketing executives have become accustomed to. The bloom is off the rose. Social Media is actually following the...
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Curated: 16 Digital Marketing Resolutions to Make & Keep in 2016
I’ve seen a ton of New Year Marketing Resolutions and this is by far my favorite. The post features 16 great reminders for Marketing Technologists most importantly – it’s not about the tech! Focus on...
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Marketing Technology Trends You Need To Worry About This Year
New Year, New Marketing Tech? Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. The post Marketing Technology Trends You Need To Worry About...
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Where is @iamreff?
Here’s where to find me in 2016. I’ll be updating this as the year develops but here’s my event attendance plan: MFEA Joint Distribution & Digital Summit March 9-10, 2016 | St Petersburg, FL...
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The Rise of the Omnichannel Advisor
One of my favorite things about being on the Mutual Fund Education Alliance Digital Council is that I get to help steer the content and development of our member meetings. For our Spring event I’m...
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Results: “One Thought” for 2016
As we roll into 2016 I wondered what was on the minds of other Marketing Technologists? I was curious what direction Marketing Technology would go in responding to: “what’s on your mind?.” Thank you...
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Curated: ROI of Customer Experience INFOGRAPHIC
Customer Experience is more than the latest Marketing fad. It produces results. Source: ROI of Customer Experience (Infographic) The post Curated: ROI of Customer Experience INFOGRAPHIC appeared first...
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